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| Market Your Studio |
| Use your Studio Logo to your Advantage |
Does your studio have a logo? Would a client recognize your logo if they saw it? Your studio logo is more than just your name; it’s a powerful marketing tool.
Ways to use your studio logo:
• Emboss it on the back of albums. Every time someone looks at them, they will be reminded of the studio who took the phenomenal images.
• Have your logo printed on the back of the high-end greeting cards your clients order. Next holiday season, their friends and family will know who to call!
• In any advertising you do, including e-mails, be sure to include your logo. The more exposure the logo gets, the more people will recognize your studio.
Don’t have a logo yet? Need help creating one? Click here for some tips from Collages.net.
Collages.net assists you in building your brand through your logo by prominently displaying it on all of your event sites. To learn more, visit our Build your Brand page. |
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Now that you’ve included your logo on your products, it’s time to get selling. There are many ways to market Collages.net products. They are extremely versatile and can fulfill a wide variety of needs. Here are a couple fresh ideas to get you started.
Press Printed Books: Press printed books make great proof books by allowing you to display your images neatly and professionally, “wowing” clients. Press printed books are also great album alternatives - order them as parent albums or duplicate albums for a more affordable, yet high-quality, product. And what about party favors? A press printed book is a great way to commemorate a wedding, shower, or any other event!
Collages.net carries soft cover, perfect bound books and hard cover, hand-sewn books. Offering the industry's finest presentation, our beautiful press printed books are available in a variety of convenient sizes with creative color and border options. To see all of the options available, click here. |
Guest Books: Guest books aren’t just for weddings – market them for a variety of occasions and watch your sales increase! Guest books are also perfect for maternity albums, senior albums, and baby albums. Or get creative - use one at a child’s birthday party, a family reunion, a Bar/Bat Mitzvah or any event. Guest books provide the best of both worlds: beautiful photographic memories accompanied by personal messages. What better way to remember a special day?
Guest books are offered in 8x8 and 10x8, displaying images on the left side and faded parchment paper on the right side for guest signing. Guest books are flush mount albums with excellent lay-flat properties, handcrafted leather covers, and customizable album options. To see our full line of guest books, click here.
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| Power Marketing E-mail of the Month |
This month, Mark Woods of Woods Photography Studio is our Power Marketing E-mail of the month winner. Mark sent all of his clients an e-mail about his Senior 2009 Call In Special, and booked 15% of his seniors this way! Here is his effective power marketing e-mail:
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You’re invited to join us for our May 31st SENIOR 2009 CALL IN SPECIAL. Seniors who call in between 10AM and 5PM and secure their appointment for June, July or August, with a $75 deposit on the phone, will get a FREE Tote Bag ($40 value) with one of their images on it plus the monthly special.
For more information about this and other Senior 2009 Specials go to our website at www.woodsstudio.com and click on the specials. While at the website also check out the Newsletter about senior portraits as well as the portfolio with senior portraits. They have all been updated.
Thanks,
Woods Studio
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Looking for a quick, easy way to reach out to potential customers or remind current clientele about your studio? Want to spread the word about a holiday special or a new product your studio is offering? Use Collages.net’s free Power Marketing E-mail Tool.
When event guests log in to their event, their e-mail addresses are automatically stored for you to utilize. You can then send an e-mail to all of your event guests from a specific event or all of the event guests who have ever logged into any of your sites.
To send your clients Power Marketing E-mails, log in to your Admin Area, select your Marketing Manager, and then Power E-mail Marketer. Who knows - you might just be next month's winner!
Related Links
>> Collages.net's Product Line
>> Build Your Brand with Products
>> Power Marketing E-mails |
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