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| Market Your Studio |
| Upsell Client Packages and Set Your Studio Apart with collagesColor |
In this tough economy, selling to prospective clients is more difficult than ever. While some clients are easily able to afford the packages you offer, clients who are on the fence may require you to creatively upsell your studio’s value. One of the easiest ways to upsell your packages and set your studio apart is to show clients your unique professional print offerings during every studio meeting.
collagesColor, Collages.net’s full service, professional color lab, provides professional photographers with a high-quality, distinctive product line that caters to every client’s taste and budget. collagesColor's product line includes proofs, final prints, metallic prints, fine artistic proofs, event cards, and photographic cards, with a variety of surfaces, tones, finishes, textures, and mounts.
 Set yourself apart as a professional photography studio by introducing your clients to the printing options you offer during client consultations. Differentiate your studio by showcasing a range of print products and services:
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Artistic Proofs: Artistic proofs are a great way to distinguish your studio as they offer a unique, elegant way for your clients to proof their images. Not only will your clients appreciate the stylish look of this product, but the image borders will also enable them to visualize how their final images will appear when matted or framed.
- Metallic Prints: Deep color tones and richness create a sharp, three-dimensional effect that is perfect for senior portraits. Metallic prints make bright colors pop and metallic color tones really shine.
- Lab Options: Add instant value to your work by showcasing both small and large-scale prints, mounted prints, and textured prints throughout your studio. Displaying the range of options your studio offers will attract more prospective clients and inspire confidence that your studio has an option that best fits their style.
- Photographic Cards: Display photographic cards in your studio printed for different occasions and events. Offering several card options shows your studio’s versatility and allows your studio to cater to a wider variety of clients.
Showing your clients the range of print sizes and options your studio offers will easily set you apart from the competition. Sell your studio’s personality by offering unique print products that best reflect your studio’s brand and your target client’s style. If you haven’t yet tried collagesColor but would like to sample our printing and lab options, use the promotional code 78939EM to receive $25 off your first print order. To download collagesColor + ROES, visit www.collages.net/ROES. For more information about collagesColor + ROES, visit www.collages.net/roessupport.
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| Power Marketing E-mail of the Month |
| This month, Julie Dupras of The L Gallery is our Power Marketing E-mail of the Month winner. Julie sent her clients an e-mail about senior portrait package specials. Here is her effective Power Marketing E-mail: |
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With our 2010 Senior Portrait Budget Bundle packages, you can purchase a portrait session and prints all for one low price. Through May 15th, you can receive up to 60 wallets for free!
You can receive:
- 20 wallets for prepaying $100 towards your senior portraits
- 15 wallets for having your portraits taken in the month of June or September (other specials are available for July and August)
- 15 wallets when you pay in full at the time you order
- 10 wallets for being a member of our Facebook Fan Club
Need more ways to save?
- Use a referral card (free wallets)
- Ask about our order rewards (free prints, invites, frames)
- Receive a free friend session
- Receive a free family session
Just give us a call today at (877) 767-5509 and we'll be glad to help you.
The L Gallery ~ Lemon’s Studio Photography ... where portrait photography is our Artistic Passion
theLgalleryinfo@aol.com
The L Gallery
617 N Third St
Marquette, MI 49855
www.theLgallery.net |
Looking for a quick, easy way to reach out to potential customers or remind current clientele about your studio? Want to spread the word about a holiday special or a new product your studio is offering? Use Collages.net’s free Power Marketing E-mail Tool.
When event guests log in to their event, their e-mail addresses are automatically stored for you to utilize. You can then send an e-mail to all of your event guests from a specific event or all of the event guests who have ever logged in to any of your sites.
To send your clients Power Marketing E-mails, log in to your Admin Area, select your Marketing Manager, and then Power E-mail Marketer. Who knows - you might just be next month's winner!
Related Links: Collages.net's Product Line, Build Your Brand with Products, Power Marketing E-mails
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