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| Market Your Studio |
| Create a Facebook Fan Page to Increase Your Studio’s Exposure |
Our Facebook fan page
Social networking sites are becoming an increasingly important aspect of the success of small businesses, including photography studios. Facebook, one of the most popular social networking sites in America, has made many businesses re-think their marketing strategies. The growing number of Facebook users is changing the ways photography studios market themselves to current and future clients.
Surprisingly, over 45% of Facebook’s American users are aged 26 years or above.* Since most American couples marry in their mid-twenties, Facebook has generated a steadily-growing pool of free referrals and potential clients. Create a Facebook fan page for your studio to start increasing your studio’s exposure.
There are several benefits of joining Facebook and creating your studio’s Facebook fan page. Here are just a few:
- Status Updates – Facebook allows users to update fan page and personal page statuses. Status updates are typically short, but provide friends and fans with the most recent information about the user. When you update your status on your fan page, the status update is posted on all of your fans’ news feeds. Use status updates to keep your clients up-to-date about your shoots and create a buzz around a set of images. For example, "Heading to Central Park to shoot Amy and Dan's engagement session - one of my favorite locations."
- Photo Galleries – Upload your studio’s logo as your Facebook fan page profile photo and add your favorite images to a gallery. Adding images to your studio’s fan page allows current fans and interested Facebook users to view your studio’s best work. Be sure to add your studio’s proof mark or logo to the images before uploading them to the fan page.
- Information Tab – Use the Info tab on your Facebook fan page to display your studio’s contact information. Provide your website and blog addresses, your e-mail address, and important information about your studio that you’d like to share with fans. Describe your studio’s style, post package details, and share any relevant studio information with your fans.
Does your studio have a Facebook fan page? Tell us about it on our Facebook fan page! Become a fan today and be the first to receive Collages.net product and service updates.
*Information gathered from www.insidefacebook.com/
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| Power Marketing E-mail of the Month |
| This month, Jenn Jez of A Great Shot is our Power Marketing E-mail of the Month winner. Jenn sent her clients an e-mail about her referral program, special discounts, and gift certificate options. Here is her effective Power Marketing E-mail: |
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Mother's Day, Father's Day, Birthdays, or Anniversaries!
Your images from A Great Shot make great gifts. You can also purchase a custom gift certificate for a family or senior portrait session with A Great Shot. Don’t forget our great referral bonus program. You can earn up to $100 per referral when you refer your friends and family to A Great Shot for portrait sessions or weddings. Your friends and family will receive a discount, too! We even let you combine offers for an even greater value to you. Give us a call or send an e-mail to us to discuss how we can help you give the greatest gift – wonderful memories!
As always, we appreciate your business. Thank you for being one of our valuable customers!
jennjez@agreatshot.com
A Great Shot
1901 Long Prairie Road, Suite 120
Flower Mound, TX 75022
http://www.agreatshot.com
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Looking for a quick, easy way to reach out to potential customers or remind current clientele about your studio? Want to spread the word about a holiday special or a new product your studio is offering? Use Collages.net’s free Power Marketing E-mail Tool.
When event guests log in to their event, their e-mail addresses are automatically stored for you to utilize. You can then send an e-mail to all of your event guests from a specific event or all of the event guests who have ever logged in to any of your sites.
To send your clients Power Marketing E-mails, log in to your Admin Area, select your Marketing Manager, and then Power E-mail Marketer. Who knows - you might just be next month's winner!
Related Links: Collages.net's Product Line, Build Your Brand with Products, Power Marketing E-mails |
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