December 3, 2008  
  You are here:  CommunitycollagesNewsletterNovember 2007 NewsletterMarket your Studio 11-07    

November 2007 
 
  Collages.net Blog
  Website of the Week
  Past Newsletters 
  Photographer Log In
  On the Road
 

Market Your Studio  
Quick Tips for Your Studio
Here are six quick tips that you can easily incorporate into your studio this upcoming season.

1. Samples. Samples. Samples. Having studio samples will draw your clients in. The key to closing large sales is allowing your clients to see and touch examples of the final products.

2. Compile your studio’s best 50 images, and make a sample proof book to show potential clients and vendors.

3. Give the best venues a small 5x5 proof book with your images, taken at their venue. This will help you establish strong relationships with venues and provide sales teams with an effective, practically effortless way to recommend you.

4. When you order high-end cards, order one additional card, which can be added to your studio sample collection. This is perfect for drawing in unique, high-profit sales such as save the dates, baby announcements, and graduation invitations – as well as holiday cards.

5. Capitalize on your clients’ engagement sessions by using your engagement shots to create a personalized wedding guest book.

6. Offer your own Black Friday special! Black Friday is the best shopping day of the year, and your clients are eager to find good deals. Use our Power Marketing E-mail Tool to alert them of your special.

The best part of all is that Collages.net’s one-stop solution can help you apply these tips to your studio. We offer guest books, high-end cards, proof books, and discounted studio samples. Let us help you make this your best holiday season!

>> For more information, visit www.collages.net/products.
Power Marketing E-mail of the Month
Do you need a quick, easy way to reach out to potential customers or remind current clientele about your studio? Looking to spread the word about a holiday special or a new product your studio is offering? Use Collages.net’s free Power Marketing E-mail Tool.

When event guests log in to their event, their e-mail addresses are automatically stored for you to utilize. You can then send an e-mail to all of your event guests from a specific event or all of your event guests who have ever logged into any of your sites. To send your clients Power Marketing E-mails, log in to your Admin Area, select your Marketing Manager, and then select Power E-mail Marketer. And who knows - you might just be next month's winner!

This month’s Power Marketing E-mail Award goes to Tracy Dietrich of Twice Blessed Photography by Tracy Dietrich, who sent an e-mail message to her clients encouraging holiday card orders and mentioning the features of the event's online presentation. For more examples of holiday Power Marketing E-mails, click here.

I hope you have enjoyed viewing the photos from Posh BeBe's Show as much as I enjoyed taking them! Just a reminder that their website will be expiring in just a few days, so fill up your favorites folders and place your orders now.

Also, it's getting to be that time of year again. Yes, it's time to start thinking about Christmas Cards! Get a head start this year and order your high-end cards now before the season gets busy. Choose a card from nearly 100 beautifully crafted, high-quality samples and I will apply your favorite picture from Posh BeBe's event. Here is the link for the card gallery http://www.collages.net/site/tabid/275/Default.aspx.

Take care, and don't forget to leave a message in Posh BeBe's guestbook!

Tracy Dietrich
Twice Blessed, Photography by Tracy Dietrich
http://www.tracydietrich.com
 

Home|Products|collagesColor™|Sign Up Options|Workflow|Community|About|Support
Copyright 2008 by Collages.net Inc. Terms Of Use Privacy Statement