February 10, 2012  
  You are here:  CommunityBuild Your BrandUtilize Your Logo    

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Includes tips on creating a logo and information about how Collages.net will post it on your event sites. The knowledge and tools you need for
building your studio’s brand.
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Utilize Your Logo  
Photography Studio Logo

Your photography studio’s logo serves as a powerful marketing tool as it communicates your studio’s reputation to past, present, and future clients. Creating an effective logo will make your studio’s brand recognizable.

Collages.net provides professional photography studios the opportunity to have the best in class, white label online presentation. By prominently posting your photography studio’s logo at the top left corner of each of your event sites and your studio contact information in the bottom left corner of the site, your event guests are constantly made aware of your studio’s brand and not Collages.net.

We also include your logo in every event notification e-mail sent to your guests and give you the option of completely customizing your View an Event Portal where event guests can log in to their event site. Thus, every time an event guest logs in to one of your sites or receives an e-mail notification, they will be reminded of the studio who created their images.

By creating a unique, well-designed studio logo, you can powerfully and effectively communicate your studio business. To have your logo posted on your event sites, simply log in to the logo uploader.

If you are looking to design or redesign your studio logo, keep these easy, successful steps in mind.

  • Keep it simple. A strong logo has few components: If your logo is too busy, it will not effectively communicate to your audience.

  • Create an instant impact. An effective logo captures your viewer’s eye and holds your audience’s attention.

  • Consider copies, color, and sizes. A well-built logo works well in different sizes and is still easily recognizable when reproduced, photocopied, or faxed in black and white.

  • Represent your studio accurately. If you are interested in projecting a serious, business-like message about your studio, the logo must look crisp and professional. If you are interested in projecting your studio’s light-hearted or fun, quirky personality, let your logo’s design embody this message.

  • Look at industry examples. What do you like about other logos in the photography industry? How do you want to differentiate your studio logo from these?
Darice Michelle Photography
Select any of the logos to the the right to see a sample event site featuring these well-designed studio logos.
TriCoast Photography

PW Photography

brent calkins photography

Boucher Photography

laurel mcconnell photography

Sarah Merians Photography & Company

Finer Images Photography

memories in action: a Division of MBM Photography

 

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